Stanhope

Guiding guests through White City’s Innovation District

Stanhope

Guiding guests through White City’s Innovation District

Commissioned by four stakeholders for the Bisnow event

The printed collateral for the White City Innovation District
The printed collateral for the White City Innovation District

London’s innovation landscape is increasingly competitive. Four stakeholders from the White City Innovation District commissioned us to produce a printed guide for a Bisnow event taking place across the district’s three campuses. The brief? Inform, inspire and cut through the noise.

London’s innovation landscape is increasingly competitive. Four stakeholders from the White City Innovation District commissioned us to produce a printed guide for a Bisnow event taking place across the district’s three campuses. The brief? Inform, inspire and cut through the noise.

London’s innovation landscape is increasingly competitive. Four stakeholders from the White City Innovation District commissioned us to produce a printed guide for a Bisnow event taking place across the district’s three campuses. The brief? Inform, inspire and cut through the noise.

The process

Inspired by the humble map, foldable and pocket-sized, we went with the concertina format to let event attendees discover the event with ease. To highlight White City’s different hubs, we commissioned illustrator Olivia Brotheridge to apply her playful touch, depicting aerial views of buildings in a way that expresses the unique architectural character of each area.

The process

Inspired by the humble map, foldable and pocket-sized, we went with the concertina format to let event attendees discover the event with ease. To highlight White City’s different hubs, we commissioned illustrator Olivia Brotheridge to apply her playful touch, depicting aerial views of buildings in a way that expresses the unique architectural character of each area.

The printed form
The printed form
Illustrations for the printed leaflets
Illustrations for the printed leaflets
Illustration for the White City Innovation District
Illustration for the White City Innovation District

The results

This print piece came with a tight deadline. We turned things around fast to get these engaging guides into the hands of event-goers right on time, garnering positive feedback from both attendees and organisers alike.

The results

This print piece came with a tight deadline. We turned things around fast to get these engaging guides into the hands of event-goers right on time, garnering positive feedback from both attendees and organisers alike.

“Adam guides you through the whole process in a clear and calm way which makes working with him a breeze!”

Marketing & Communications Manager — Stanhope

“Adam guides you through the whole process in a clear and calm way which makes working with him a breeze!”

Marketing & Communications Manager — Stanhope

“Adam guides you through the whole process in a clear and calm way which makes working with him a breeze!”

Marketing & Communications Manager — Stanhope

Illustration for the printed material
Illustration for the printed material
The printed material composition
The printed material composition
Client

Stanhope

Location

White City, London

Project scope

Literature design, Art direction, Illustration, Print production

Illustration

Olivia Brotheridge

Discover more projects

Client

Stanhope

Location

White City, London

Project scope

Literature design, Art direction, Illustration, Print production

Illustration

Olivia Brotheridge

Discover more projects

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Direct to your inbox.

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Covers® is a registered trademark