Brand design for hospitality, travel and placemaking.

Helping hospitality and travel businesses turn remarkable places into brands and experiences their guests love.

Helping hospitality and travel businesses turn remarkable places into brands and experiences their guests love.

From the brand identity through to the smallest of touchpoints.

Edinburgh-based Creative Director with 10+ years of experience

Founder-led projects from the first call through to delivery

Project partners added when needed from a network of trusted suppliers

“Working with Adam was an absolute pleasure, and I would recommend him without hesitation to anyone looking to create a distinctive and authentic brand presence.”

“Working with Adam was an absolute pleasure, and I would recommend him without hesitation to anyone looking to create a distinctive and authentic brand presence.”

THOMAS BARCLAY
OWNER — Middleton castle

Trusted by

Photo of Covers founder, Adam Duckett

Hello, I’m Adam.

I’m a Creative Director based in Edinburgh, partnering with hospitality, travel and placemaking teams. I help a host of businesses solve their brand design challenges, turning clarity into commercially effective design.

Photo of Covers founder, Adam Duckett

Hello, I’m Adam.

I’m a Creative Director based in Edinburgh, partnering with hospitality, travel and placemaking teams. I help a host of businesses solve their brand design challenges, turning clarity into commercially effective design.

View from the plane over the Alps

Travelling for projects

Travelling for projects

Market trip to Italy on the shoes of Lake Garda

Market research trip to Italy

Market research trip to Italy

Adam holding hemp samples

Utilising hemp for signage materials

Utilising hemp for signage materials

Adam on a market trip to Poland

Uncovering great spots in Poland

Uncovering great spots in Poland

CLIENT Testimonials

Ready to talk about your project?

Covers can help from the brand identity through to the smallest of touchpoints.

Ready to talk about your project?

Covers can help from the brand identity through to the smallest of touchpoints.

Ready to talk about your project?

Covers can help from the brand identity through to the smallest of touchpoints.

Brand design for hospitality, travel and placemaking.

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Design, travel and inspiration. Direct to your inbox.

© 2026 Covers

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Covers® is a registered trademark

Brand design for hospitality, travel and placemaking.

Join the Covers newsletter

Design, travel and inspiration. Direct to your inbox.

© 2026 Covers

Privacy policy

Covers® is a registered trademark

Brand design for hospitality, travel and placemaking.

Join the Covers newsletter

Design, travel and inspiration. Direct to your inbox.

© 2026 Covers

Privacy policy

Covers® is a registered trademark